Disney+ EMEA Launch
Disney+ launched in over 40 new countries in May 2022. The campaign needed to build excitement and showcase some of the best and brightest Disney+ content. I created a concept where a number of characters were bursting out of their worlds through the '+' device to insinuate that they had finally arrived in their country.
As you would expect with any other campaign this too was accompanied by many other assets, such as marketing emails, new App Store slides and an updated landing page designed with a countdown clock until launch.
As you would expect with any other campaign this too was accompanied by many other assets, such as marketing emails, new App Store slides and an updated landing page designed with a countdown clock until launch.
